In the globalized economy, coordinating information from throughout the supply chain, at the volume and velocity of international commerce, is essential to demonstrate compliance, and to help identify product issues, diversions and substitutions that can cause health, safety, and brand issues. Gathering and integrating, ad hoc, the breadcrumbs that build a product picture, from field - to factory - to consumer, becomes easy when each of those breadcrumbs has a meaningful network name. A network-name-based solution also makes it easy to bring along participants at the edge of the supply chain who can now share their product knowledge with minimum cost and technical knowhow.
With billions of new "things", and their data, being connected to the internet, owners and developers need new ways to be discoverable and interoperable. As we wander through the built world, we need new ways to gather information about every place we encounter and product we week. We can provide meaningful network names to connect users of places and things in the real world with their relevant information in the virtual world.
The blockchain technology that provides the immutable records supporting bitcoin is an opportunity to move the agreements that support finance, rights and ownership title from distributed, volatile record systems to blockchain frameworks that are accessible and immutable. These new approaches need new ways to assure discoverability and interoperability of these important records.
Technologists, policy makers, and subject matter experts need new ways to coordinate discovery and interoperability to gather information that support pressing public health challenges. This helps the under-served NGO community to 1. allow authoritative information, Apps and tools developed for public and productive economy purposes to be appropriately repurposed in different technical / political / geographic / cultural contexts, and 2. Help developers and analysts meaningfully integrate and aggregate information from heterogeneous sources, outside of their familiar contexts, to advance public health.
Solving today's health information interoperability challenges, to make distributed patient records truly discoverable and interoperable, will improve care outcomes, quality and affordability. Resource name coordination will ease the barriers to building complete patient views.
New analytic approaches for assessing patient risk and optimizing treatment have the potential to dramatically improve public health, but require deep understanding, and precision integration of data from many sources. Meaningful names for records supporting these analytics will accelerate the achievement of the promise of personalized medicine by streamlining the data gathering and appropriate use for these analytic processes.
Cyber security is maintained through continuous monitoring and maintenance of a shifting patchwork of interdependent network systems, technologies and policies. Success requires trust and understanding across business operations and security domains. We enable new approaches that use meaningful network names to coordinate complex interactions, behaviors and interdependencies among business and security systems to improve security.
The world is becoming more dependent on the internet and automation for connecting educators, employers and employees. Network naming for human resources and education should be aligned with skill and competency models used by industry and academia to connect employers, educators and people.
The Internet is not a travel marketplace because it is organized by domain names reflecting brand identity. By coordinating travel service domain names organized around destinations, the DNS becomes a marketplace for destination-based travel experience discovery. Users will enjoy transparent awareness of destination offerings as they plan and as they travel.